ARTICLE ON GOLF MAGIC....
Golf is seen by many as a luxury, so when the going gets tough on the business or domestic front, it’s usually one of the first things to go.
Members cancel their memberships, corporates rein in on lavish golf days and small midweek societies struggle to get the required numbers out.
But in order to combat these tricky economic times, golf clubs are beginning to think outside the box by promoting themselves more effectively on the internet - after all, very few courses can rely on prestige alone to keep golfers coming back for more.